SmartEyes x Non-Violence

Smarteyes x Non-Violence – Seeing the World with New Eyes.

Smarteyes and The Non-Violence Project have been partners for peace since 2016, working together to create meaningful social impact through education and awareness. With a shared commitment to fostering a non-violent future, this collaboration merges style with purpose, empowering individuals to support a world free from violence.

Through the Smarteyes x Non-Violence collection, customers contribute directly to the cause. For every pair of frames sold, 50 SEK (5 Euros) is donated to The Non-Violence Project, helping fund education programs that teach young people how to resolve conflicts peacefully. Between 2019 and 2020, this partnership helped over 840 school classes gain access to non-violence education, equipping students with tools to prevent and reduce violence in their communities.

So far, the collaboration has raised over 8 million SEK, supporting The Non-Violence Project’s mission to empower the next generation through creative learning. Smarteyes believes that real change starts with awareness and action. By choosing frames from the Non-Violence Collection, customers are not only making a fashion statement—they are taking a stand for a more peaceful world.

For more information, visit Smarteyes.se.